DIABLO IV - VESSEL OF HATRED EXPANSION

The launch of our first expansion was a huge moment. New class, new region, new story. In addition to supporting a live action trailer and a slew of additional media beats, we crafted incredible hero and supporting assets on social throughout the launch and sustain moments to create massive hype.

Responsible for:
Lead social campaign brainstorms and pitch

Lead creative review of all assets

Portal to Gamescom contest brainstorming, ideation and creative direction 

Exclusives, livestream support, explainer videos and summary graphics were all produced by our team, including several pre-active and reactive campaigns